Where should this lead to?

I have been pretty lazy in writing my own stuff lately, maybe because I am more thinking towards giving this blog a direction. I was reading this book, “Good to Great”; I have already read the book “Built to Last” before, both authored by Jim Collins. Why am I talking about these books? Because I feel that the philosophies of great businesses mentioned in these books can be applied to life in general. Taking one as an enterprise and then applying the hedgehog concept or Stockdale paradox or ying-yang model is not too imprudent. Or take the example of this blog; if I have to apply the theory of three circles and the hedgehog concept, I need answers to the following questions:

What am I good at?
What should be the economic denominator of my profits (or hit rate)?
What am I passionate about?

It is not a single “aha” moment which will discover a direction for this blog, but will be a gradual process. I personally feel there are too many MBA blogs already, churning on the same ideas and the same stories. So, how can I be unique? How can I sustain the readership of my blog? How can I enrich the value of my customers? How can I engage everyone in a dialogue?

Probably the most prudent approach will be to get feedback from my readers, what would they like to hear about? What should I include to make their blog experience worthwhile?